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Figma AI

by Figma

📐 Design & UI/UX Prototyping freemium Launched: 2024

📖 What is Figma AI?

Figma AI is an integrated suite of generative features embedded directly in the Figma canvas. It allows UI/UX designers to generate initial UI component layouts from text prompts, automatically rename messy layers, replace text copy, and apply auto-layout constraints.

💡 Why It Matters

By integrating AI directly into the dominant professional UI design tool, Figma AI removes tedious wireframing and layer organization tasks from product designers' daily workflows.

🎯 Workplace Use Cases

  • Generating initial mobile application wireframes and UI components from text briefs
  • Automatically organizing and renaming messy canvas layers and frame hierarchies
  • Replacing placeholder text with contextually accurate UI microcopy
  • Removing backgrounds from user avatar photos directly on the design canvas

🚀 How to Use It

Open any Figma canvas, click the Figma AI action button in the toolbar, select 'Make a design', enter a prompt (e.g. 'Build a settings page for a iOS health app'), and iterate.

✨ Key Features

  • Generates editable UI frames complete with design system components
  • Automated layer renaming and layer structure clean-up
  • Contextual visual search across design component libraries
  • Integrated visual background removal and image generation

💳 Pricing & Plans

Free Tier: Included in standard Figma Free and Professional plans during beta.

Plan Price Notes
Figma Professional $15/editor/month ($12/mo annually) Includes full Figma AI feature access and team component libraries.
Figma Organization $45/editor/month Enterprise design systems and AI workspace security policies.
✓ Pricing verified as of 2026-03-01